Track blog post / lead creation conversion rate

Marketing & Content Reporting & Analytics
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1

Hi,

I would like to track how many visitors that came through our blog converted into a lead via a form.

So the reporting would be: 100 views on blog / 5 new contacts generated / 5% conversion rate.

That way we can track the success of our blog.

Should be very easy to create this report, but I am struggling with it.

2

If the form is linked from the blog directly you could use a query string in the url of the link and populate a hidden field to see that information.

3

Hi @Nikboe ,

Just go to blog analytics, scroll down to ‘edit columns’ and include ‘view to contact rate’ in your view.

Does this answer your question?

Kind regards,

Florie

Heuvel Marketing

4

Hi, maybe off track but how we can track leads if two persons from two different ‘Google ads’ accounts bring a lead? Who would be the lead owner?

Similarly, if two persons bring a lead via SEO organic? who would be the owner of the lead?

Thanks