Mandatory Lead Association

Hubspot makes it mandatory to associate a lead with either a contact or a company. This means that before creating a lead I need to manually add either a contact or a company and then go back to create a lead.
Is there a chance to remove this mandatory association or create a company through the lead creation mask?

Hi @GSainati,

At this point, no - this is not possible. If you feel strongly about this, you could request this from the product team here: https://community.hubspot.com/t5/HubSpot-Ideas/idb-p/HubSpot_Ideas

The product team reviews these requests based on popularity.

Best regards

Yeah, that limitation can be frustrating in real workflows. Right now HubSpot enforces that association, but allowing lead-first creation or auto-creating a company would feel much more user-friendly and fairplay. club is for teams trying to move fast without extra clicks.
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