Do you add UTM on ads?

Marketing & Content Hub Ads
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1

Hello,

We’re using the marketing hub and cms hub.

We integrate our AD accounts to HubSpot but I wonder to know do I need to create and add UTM on ads? Or Hubspot could track?

2

Hi @ozzge. When you create your ad, it should be adding its own UTM parameters. Therefore, you shouldn’t need to add a tracking URL string to the add landing page, no.