Average engagement rate

Marketing & Content Hub Social Tools
1

Hi,

Is there any way to measure the average engagement rate for all social posts on the social analysis page? We used this as one of our metrics on Hootsuite but I can’t see the option to do this on HubSpot?

2

Hi @OBirch,

I apologize for any inconvenience, but currently, our custom reporting does not have a social post data source, which is why the available social data resides there. Unfortunately, we are unable to build something custom for it at the moment. If you need to access those specific data points, I recommend checking directly within the various social platforms for now.

I recommend that you visit our Ideas Forum and vote on this particular suggestion: Adding a social media engagement rate to reporting. Our product team regularly reviews the forum for feedback and ideas on product updates. By explaining your suggestion in detail on the forum, you can help bring attention to it and increase the chances of it being considered for future updates. Your contributions and feedback are valuable in shaping the development of our product.

Best regards,

Diana

3

This would bring more value to in-app HubSpot use, is this coming soon?

4

Hi @adodge_603,

Thanks for reaching out to the Community!

The idea to add social media engagement rate to reporting has already been suggested on our Ideas Forum. If you vote for it there, it gains more visibility with our product team, and you’ll automatically receive any updates on its potential development.

Thanks!

Diana