- All marketers and companies who have events and webinars and want to generate leads
- Getting more leads/registrations through using the native LinkedIn Events function
- Easier sign up for potential customers for events and automated workflow to add as contact to HubSpot and send the webinar registration/login details
- HubSpot already has a interace to connect the native Lead Ad Forms from LinkedIn, Facebook and Google. Zapier offers a workflow to make this happen - wouldn’t it be great if HubSpot can make this happen without a 3rd party tool?
- Process right now:
- Setting up LinkedIn event
- Linking to HubSpot landingpage
- Having a HubSpot form connected with GoToWebinar
- Visitor registers on landingpage and receives webinar communication workflow
Idea for better process:
- Setting up LinkedIn event
- Registering right on the LinkedIn Event page with the native LinkedIn Event form
- Form is connected to HubSpot + GoToWebinar to import contact and person receives webinar communication workflow
Status: Idea Submitted
We use Goldcast for our Webinar platform instead, but this is exactly what we want otherwise.