Regardless of the story you’re trying to tell and how you’re trying to tell it, storytelling has three essential elements:
Choose one of your favorite brands, and tell their business’s story by answering the below questions.
*To learn more about this, check out The Power of Storytelling lesson via HubSpot Academy.
-Hector- It’s a local brand in Vietnam, which key product is liquid collagen and cordyceps
-Audience are people who take care of health themselves and their family or who pay attention to beauty
-Choose a local brand instead of the big competitors coming from Japan, Korea and US.
Solution: give free sample, appear on a trusted Facebook page, held the workshop and attend the exhibition regularly
Very informative
Brand: Adsus (Hair Styling)
Audience: High class professional who are super busy achieving their goals.
Challenges & how they help their audience: They are to busy to put in the effort to look good. This brand provides monthly & quarterly subscription for professional wig maintenance and styling. Making them to always look excellent, classy and top-notch.
Nike is a sports brand
Nikes audience is active people who are interested in high performing, and comfortable trendy clothing, and accessories.
Nike is helping their audience by inspiring them to get active while looking and feeling ones best
yes
Eveline is a cosmetic in foreign brand, which main product is something to take care of the skin( makeup remover, foam, essence, cream,…)
Audience that brain is directing about beginer skincare, middle income and pay attention to beauty
Cosmetic is so diverse, they have to have unique, effective product to compete with many brand in the world, have not many adversting, PR
Resolution: notice to Marketing’s brand, collaborate with free sample, sale promotion when comsumer buy it.
Brand - Karnataka Comprehensive Nutrition Mission
Audience - Underprivileged folks of Karnataka
Challenges they’re hoping their audience overcome - KCNM is a local government initiative backed by the World Health Organisation to teach the rural class of Karnataka, India the benefits of nutritional food, good health, sanitation, and childcare. They also run local health centers to aid pregnant women in villages and provide information on the necessary nutrition that a growing child needs to stay healthy. This initiative also helps in providing underprivileged families with nutritional food at subsidized rates through the local vendors in various areas of Karnataka.
From your 1st day of pregnancy we stand next to you, our aim is to provide good nutrition advice to be healthy during the 9 months to deliver a good & healthy baby
brand: kwiksales.com
Audience: product creators/ service providers
challenge: creating a platform where they can archive their works, meet potential and verified customers, and as well as help with logistics of sales
Brand: Penguin Books UK
Audience: a diversity of children, students, adults and academics.
Challenge: To stay relevant in an increasingly digitalised world, to continue publishing classic’s and other high quality pieces of literature, especially giving a platform for underrespresented authors from varying backgrounds of culture, and in result, producing more accesible high quality books at a reasonable price.
Surf Excel from Holi color festival.
The audience mostly housewives and working women from age 30 to 60 age.
The challenge is a stain on clothes but sometimes a stain is good. it is a message for everyone in society to live with love and harmony.
-The brand is August Secret-
August secret is a children nutrition brand that makes tasty natural baby food into cereal, meals, snacks, swallows and shakes for children at 6 months and above.
-Their audience is mothers and of course their children.
-They are particularly concerned about children who are picky/fussy eaters and passionate about helping mothers feed these children with healthier meals from home-grown foods like vegetables, grains and tubers.
Brand: LG Air conditioners
Audiance: most of people in my country ( as it is very hot country especially in summer )
Challenge: (story) It is very hot these days and you are in a bad need for air conditioner at the same time you are afraid of the electricity bill, now you can get rid of this fear by using LG air conditioner which save almost about 60% of electricity 
power.
and this is how Life is Good with LG.
Jumia.com is a Nigeria courier brand that helps you find that crucial balance in life by ensuring you don’t sacrifice your time and energy in selecting and buying any products you need.
Audience - Anybody with a smartphone and internet connection who needs more comfort in their purchasing choice and experience.
You wake up early each morning and while preparing for work, you head to the coffee machine and found out it’s broken. Knowing fully well your day would suck, you promise yourself you would replace it when you get back. Only for your boss to overwork you and after finishing late for work. You returned to face the same problem the next day. And, the nearest stall is miles out. Jumia understands this and is simply in business to get you your life back.
How will they do this?: You can access the Jumia.com website or mobile app on your smartphone, select and order any products of your choice, including your broken Coffee machine.
Your ordered product gets delivered to your doorstep. At a very affordable price. In short, you get your life back.
I love this
Kevin Gates (rapper)
Anybody who has ever struggled from any form of hold back. From Impovershed black youth held back by society standards or mind sets and stereotypes to white well to do kids who are held back by depression in the suburbs.
Helping change the thought process that holds all of us back from time to time. A different mindset can change your world, your outlook and most importantly your way of seeing the world around you.