Landing page connections (sequential steps)

Marketing & Content Hub Blog, Website & Page Publishing
1

Hi all

I’m not sure it’s currently possible, but I am looking for a way to show the connections with our landing pages.

For example, we have a marketing funnel that comprises 9 landing pages, so it would be great if we could have a view somehow of how these pages are connected and preferably in which order.

Something even like a process chart would be even better to be able to show in the details somewhere what the next step is when the user/contact ascends through the funnel.

Such that illustrates:

Opt in page -➝ Thank you page -➝ Marketing funnel page 1 -➝ etc…

Or even how workflows now shows connections, it would be nice to see something similar in a landing page that shows the connection to the next landing page and form, etc.

At the moment the only way we can identify which landing pages go together is by a naming convention but this is tricky when we have so many landing pages that we often direct users/contacts to existing pages when they take a certain action.

Looking forward to some updates.

Kind regards

Peta

2

Hi @Peta_APB. I’m with you, I don’t know that exactly what you’re looking for is a HubSpot function. However, if you’re looking to map it out, and you’re good with that being outside of HubSpot, have you used the tool Miro? Our team has used Miro to map out processes, including steps in a marketing funnel. Plus it’s great for collaboration with distributed teams.

Good luck!

3

In addition to what has been said about Miro, you may be able to build a web analytics report looking for users who went on a specific journey of pages. The only question I would have is whether this journey is expected in one trip or if there is something else connecting your landing pages (ie: email, ads, etc.).

4

I like that @Ben_M. I was wondering about creating a report that acts like a map or funnel as well. Properties like page views could help show the route they take. It doesn’t give the pre-designed map, but definitely shows the journey as its happening. :+1: