Filter/ Drilldown for Traffic Analytics

HubSpot Ideas
1

I was evaluating traffic analytics in the Analytics tools, and would love to be able to focus on specific segements of web traffic. For example, filtering all sessions that came through utm_medium=ppc, and then drilling down further to review all utm_source that does not equal “google” or “adwords”. This is just one example.. however currently hvaing to go into GA4 to review this data,- where it would be a much more natural fit to have within HubSpot reporting.

I tried to create a report for this scenario - however I was only successful in pulling sessions generated by users who were in our CRM… whereas I want to see overall site activity for the segment that I choose.

2

Since analyitc views don’t work retroactively, it would be great if it would be possible to add additional filters.

3

Would be extremely helpful. E.g. for “source”: We need to filter for specific pages, parameters etc.. Traffic Analytics for Sources, Devices etc do not make any sense, if you can only check this for the whole domain. It is not a solution do do this via “analytics view” because here you won’t get data for timeframes before generating a specific “analytics view”. Furthermore for many criteria it is not possible to set an “analytics view”.