Email Opt In Button Metrics

Hi Everyone,

How would I go about seeing metrics to a subscription preferences page? I recently sent an email with the settings in the picture and I am not seeing any click numbers despite the fact that many people went to the preferences page and opted in. I am newer to HubSpot and appreciate the insight. Thanks. J

Hi @JStoecker,

I’m not aware of any analytics section that would give you this information out of the box, unfortunately.

With HubSpot workflows, you could set a date stamp into a custom property when someone opts in and then create a report based on these custom date properties.

Without access to workflows, the best solution would be creating static lists for contacts opted into each subscription type before an email send – and a static list 48-72 hours after. You can then compare these lists.

Best regards!

Hi Karsten, thank you for your response. I like your suggestions here and will implement your suggestions.

J