deals

what does lead source for a opportunity means

Hey @SMehta7 ,

The Original Source properties on deals are referencing the source properties of the associated contact. If there is no contact associated, HubSpot will look for information in the company.

Generally, this property gives you insights on how this contact or, in many cases, lead got created. You find information about the channel like Organic Search or Paid Social. But with the bot Original Source Drill down 1 and 2 you get even more information about campaigns.

To find out more about these properties and how HubSpot gathers this information, you can take a look here.

If you found this post helpful, consider helping others in the community to find answers faster by marking this as a solution. I’d really appreciate it.

Cheers,

Chriso