GDPR

jamesmarkey
Participant

Deleting multiple contacts under GDPR

SOLVE

At the moment, it is only possible to delete contacts individually.

When will it be possible to delete multiple contacts following GDPR rules? Or is there a work-around for the time being?

Many thanks in advance.

1 Accepted solution
cbsembler
Solution
Academy Team
Academy Team

Deleting multiple contacts under GDPR

SOLVE

Hello @jamesmarkey

 

To GDPR delete you will need to individually delete the contacts and select either hard or soft GDPR delete

 

If you are looking to bulk delete contacts you can still do this from your Contacts Dashboard but this is not the GDPR delete function. 

 

As of right now, there is no expected roll-out of a GDPR bulk delete. 

 

Thank you, 

 

Courtney 

 

Please note: while these features live in HubSpot, your legal team is the best resource to give you compliance advice for your specific situation.

Courtney Sembler,
HubSpot Academy

View solution in original post

0 Upvotes
19 Replies 19
bruj02
Participant

Deleting multiple contacts under GDPR

SOLVE

This bulk GDPR delete should be mandatory. 

0 Upvotes
jtsang
Participant

Deleting multiple contacts under GDPR

SOLVE

Three years later since the original post and there is still not a bulk GDPR-compliant delete function in hubspot. Preparing myself and team to delete thousands of contacts individually.... 😫

04402
Participant

Deleting multiple contacts under GDPR

SOLVE

Good news!!! 

 

I had this exact same problem, got onto Hubspot support and they sent me the below:

 

Screenshot 2022-04-12 at 17.29.59.png

0 Upvotes
karstenkoehler
Hall of Famer | Partner
Hall of Famer | Partner

Deleting multiple contacts under GDPR

SOLVE

Hi @04402,

 

My understanding is that contacts that are deleted regularly can be created again, while contacts which were GDPR deleted can't be. I'd recommend double checking this with your support rep. See here:

 

"In HubSpot, GDPR deletion includes a blocklist functionality, which means that once a contact is GDPR-deleted, you will not be able to add them back to your account in the future. This functionality is supported by anonymized data."

 

Best regards!

Karsten Köhler
Digital Marketer | HubSpot Freelancer | CRM Consultant

Beratungstermin mit Karsten vereinbaren


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0 Upvotes
twatson
Participant

Deleting multiple contacts under GDPR

SOLVE

If it makes any difference, we recently had to remove >1500 contacts with the same GDPR-caused limitation. We discovered that we could put those contacts in a list and delete 100 of them at a time. I was concerned it was only removing the contacts from the list, but the pop-up warning indicates they will be removed from the database, and doing a follow-up check afterward verified that. That's the best we could do, but it saved a lot of time vs one-at-a-time.
Even with this workaround, Hubspot needs to enable a true bulk delete for GDPR.

kalleraita
Participant

Deleting multiple contacts under GDPR

SOLVE

Looking at the docs it has been 2 years and the situation is still the same: No mass delete if you want to follow GDPR. What did I miss?

twatson
Participant

Deleting multiple contacts under GDPR

SOLVE

You didn't miss anything, HUBSPOT did. They are apparently not implementing this capability, making it look like it is a GDPR rule, when in fact it is only their own limitation. Other CRM and contact management programs allow bulk delete under GDPR. They just are not bothering to do it, preferring to make platform users delete thousands of records one-at-a-time. I'm pretty disgusted with this (and also the lack of a "forawrd to a friend" function in email).

chris_molloy
Participant

Deleting multiple contacts under GDPR

SOLVE

In my opinion the solution isn't a solution. Nobody is going to go through 7000+ contacts and delete them one by one. Bulk mailing lists and A/B testing require high numbers of contacts to be effective in my view so why would HubSpot not offer a bulk solution to handle all the opt outs, it shouldn't be a surprise that people need this. 

 

Alternative, if you create a list with a logic to display all contacts who have rejected consent you can export the list and save it (for later). After you've exported the XLSX and it's saved go back to the list in HubSpot, mark all the contacts, and delete them. Then take that file you saved and import it as an opt out blocklist so you're at least covered from emailing them again until they re-subscribe. In my opinion if you re-import your contacts as an opt-out blocklist it should serve as a sign of due dilligance while we wait for a more elegant solution. 

Anonymous
Not applicable

Deleting multiple contacts under GDPR

SOLVE

 

We need this feature to be able to mass delete. Then 30 days, it's fully purged. 

 

This is the new standard with all email clients and CRM's. 

 

When will this feature be added?

jennih
Participant

Deleting multiple contacts under GDPR

SOLVE

Hi,

We need to be able to delete all data associated to the contacts. We often need to delete personal data of a larger group. This is why the bulk GDPR deletion would be really handy.  Hopefully you can add the bulk deletion feature soon. 


PS. The deleted contacts need to be able to resubsrcribe after their data has been deleted.

cbsembler
Solution
Academy Team
Academy Team

Deleting multiple contacts under GDPR

SOLVE

Hello @jamesmarkey

 

To GDPR delete you will need to individually delete the contacts and select either hard or soft GDPR delete

 

If you are looking to bulk delete contacts you can still do this from your Contacts Dashboard but this is not the GDPR delete function. 

 

As of right now, there is no expected roll-out of a GDPR bulk delete. 

 

Thank you, 

 

Courtney 

 

Please note: while these features live in HubSpot, your legal team is the best resource to give you compliance advice for your specific situation.

Courtney Sembler,
HubSpot Academy
0 Upvotes
Gianluca-Alviti
Participant | Platinum Partner
Participant | Platinum Partner

Deleting multiple contacts under GDPR

SOLVE

Hello Sembler,
we've have the same problem here and after reading so much compliant users through many forum about bulk GDPR-compliant delete function in Hubspot, I think you'd really consider to implement that in a near future.  Thank you 🙂
Gianluca

0 Upvotes
jamesmarkey
Participant

Deleting multiple contacts under GDPR

SOLVE

Thank you for taking the time to respond. Although, I'm not sure this should be an "accepted solution" after so much time has lapsed now, as GDPR is not optional. Surely we should be able to bulk GDPR-delete by now?

twatson
Participant

Deleting multiple contacts under GDPR

SOLVE

This is not an acceptable response: no bulk delete or archive solution with GDPR turned on, and no prospect of one. This restriction runs contrary to GDPR principles and rules:

"Data erasure is a large part of the GDPR. It is one of the six data protection principles: Article 5(e) states that personal data can be stored for “no longer than is necessary for the purposes for which the personal data are processed.” Data erasure is also one of the personal rights protected by the GDPR in Article 17, the famous “right to be forgotten.” “The data subject shall have the right to obtain from the controller the erasure of personal data concerning him or her without undue delay.” There are some exceptions to this latter requirement, such as the public interest. But generally speaking, you have an obligation to erase personal data you no longer need."  https://gdpr.eu/email-encryption/

 

Hubspot, you are making it far too diffucult to comply with this regulation.

 

This needs to be rectified ASAP by Hubspot. It has been more than three years since GDPR went into effect. While other major MA and CRM platoforms have this capability - even MailChimp - Hubspot still does not.

 

If there is a legal basis for not implementing this, you owe it to your users to at least provide a link to the guiding reference from the GDPR documentation. So far, I have found no such reference. The "consult your legal team" reply is insufficient when you don't provide a reference for your unusual policy.

JBL
Participant

Deleting multiple contacts under GDPR

SOLVE

What's up about that? I am actually really surprised there seemed to be nothing done in this regards... This is a must.

Apta
Participant

Deleting multiple contacts under GDPR

SOLVE

Surely you're joking about not being able to bulk delete in GDPR compliancy.  Even Mailchimp has implemented GDPR compliant bulk delete.  Is this HubSpot's way to make more income by not allowing bulk delete actions?

Anonymous
Not applicable

Deleting multiple contacts under GDPR

SOLVE

It's mandatory to have a full purge button. If not you will open up your legalities. 

 

How is it most CRM in EU have this ability? Salesforce and Microsoft have... even Microsoft Azure has this ability now.

jamesmarkey
Participant

Deleting multiple contacts under GDPR

SOLVE

Thank you both for your responses.

It would be a very useful tool (for many people, I'm sure) if you are able to implement a bulk GDPR contact delete option.

Let me know if it gets considered in the future!

neil-rd
Member | Partner
Member | Partner

Deleting multiple contacts under GDPR

SOLVE

Hi, I have several thousand contacts to delete following my GDPR re-permission campaign.

 

I am shocked that there is no way to bulk delete contacts in a GDPR-compliant way.

 

Do I really have to spend the next few days manually deleting contacts one by one?