Whatsapp customer service

We are looking to implement WhatsApp for customer service here at the company, but I have some concerns—specifically regarding the 24-hour window and the fact that if a customer sends a new message after their issue has been resolved and the ticket closed, the same ticket reopens. Is there a native setting to adjust this, or would it require custom code?

Hey @pedrosena,

Great question! The 24-hour messaging window is a Meta-imposed restriction, so there’s no native HubSpot setting to extend it. Though there may be some workarounds worth exploring for both of these behaviors.

A few resources that might be helpful while you wait for the community to weigh in:

Prevent previously closed tickets from reopening

Connect a WhatsApp channel to the conversations inbox

I’d also like to tag in some of our Top Contributors to see if they have any tips and tricks on this!

Hey @EugeneAtKiwi, @Lucila-Andimol, @Lnorden2 – Do you have any experience handling these two behaviors?

Thank you!!

Sam, Community Manager

Hey @pedrosena ,

Here’s the official Meta documentation about the 24-hour window.

For tickets, there’s a workflow template that could be used to control this (described here) and as mentioned here it’s available for Service Pro+ portals.