Hi,
Is there a way to see total reach for the emails we send in a campaign. Appreciate we can see OR and CTR etc for each email but is there a way to see how many individual recipients are opening emails across the campaign.
E.g. We may see 1,000 people open the first email and 1,000 people open the second but was that 1,000 individuals across both emails or 1,250 individuals across both?
Be great if there is a way other than exporting a list and running it manually through Google sheets.
Thanks!
Hi @JColes23,
Yes, this is possible under Menu > Marketing > Marketing Email > tab Analyze. At the top, you can set a filter for campaign and then the reports below will give you what you need 
For this to work, you assign the emails to a campaign: Create campaigns
If that for some reason is not an option, you can also aggregate information in the custom report builder: Create reports with the custom report builder
For a number of recipients, like @franksteiner79 has pointed out, simply create a contact-based list and filter for marketing emails. Combine these by “OR” and HubSpot will deduplicate automatically within a list:
Let me know if you have any follow-up questions!
Thank you for that!
And to clarify, in Marketing Email > Analyze the number shown underneath Open Rate (not the percentage) is the total number of unique people who have opened an email during the campaign, and not the total number of opens througout the campaign?
@JColes23 no, this would be opens, not deduplicated by contact. If you want the list of contacts only, you’d need to create a list (see my previous reply and the screenshot) or a report in the custom report builder.
Hi @JColes23
Any reason why you are not using a list and combine the open stats for the different emails via “Or” statements?
List in HubSpot only show unique contacts, so there won’t be any double counting.
Frank