Suggestions to seed or import example test content?

Develop, Build & Integrate APIs & Integrations
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1

When you create a test CRM account it looks like there’s not much data present.

Does anyone know of good resources or techniques to import or seed example content and records into an account to develop and test against?

I’m hoping to find examples that might resemble real-world company and contact records and other objects, like deals.

Thanks

2

Thank you for your post @Clayton_ .

@himanshurauthan and @dannio , would you be able to share your tips?

3

Thank you @natsumimori for counting me in. :slightly_smiling_face:

Hello @Clayton_

HubSpot now provides developer test accounts with sample CRM data and official sample import files.

But you can import using CSV (create CSV with dummy data ) or use the API to import using some faker libraries.

If you want to prepare your portal for some industry specifics - like creating custom properties, lists, workflows you can use our app - HubSpot Marketplace

You can also share this idea in this ideas board and based on upvotes, we can plan to add these features in our app as well.

Hope this helps!

Regards,

Moderator Note: this post was reviewed for relevancy and optimized for clarity on October 23, 2026. Thank you for your contributions to the HubSpot Community!

4

@himanshurauthan Himanshu,

Thank you for taking the time to reply, and the suggestions. I appreciate it.

I’ll definitely check out your app. Just to see if I’m following correctly - is it intended to help create the correct settings (properties, etc) as well as sample content, or solely the settings?

5

Hello @Clayton_,

Currently, our app creating settings only. The purpose of using this app is to set up your HubSpot according to the best industry standards in few clicks.

It doesn’t have the feature to add dummy data at the moment, but we can add that feature easily, so I would recommend letting us share the idea in the ideas forum, and based on votes we can plan to add the feature.

Regards,

6

Hi everyone! :waving_hand:

Just adding a quick update for anyone coming across this thread.

The CSV import and Mockaroo approaches shared above are still great options for generating realistic test data in HubSpot!

HubSpot also provides some helpful resources for developers looking to populate their test accounts:

  • Developer test accounts: Create a separate environment to safely build and test integrations.

  • Sample import files: HubSpot provides example CSV and XLSX files for contacts, companies, deals, and tickets.

  • API-based data generation: You can also generate sample CRM records using Postman and HubSpot’s APIs.

For more details, check out these resources:

Hope this helps anyone setting up a test environment!

For anyone else in a similar spot, after digging into things I was able to sort out the steps to generate a large volume of realistic and associated records via the Hubspot admin UI and Mockaroo.com (an online tool data generation tool).

Moderator Note: this post was reviewed for relevancy and optimized for clarity on October 23, 2026. Thank you for your contributions to the HubSpot Community!