Hi all,
I’m running a bunch of email sequences and I’d like the attribution to be chalked up to email marketing, but at the moment, they’re not coming through as such.
I have created custom UTM links within Hubspot selecting ‘Email Marketing’ but they are behaving strangely. They are showing traffic for March, despite being created in April, and then nothing for April, where I know they are being clicked on as I can see that data in the sequence reporting.
Basically, I want to see how much of our overall traffic per month is coming through Email on our Website Visit Traffic report on our dashboard. I think most of them are coming in as direct traffic at the moment.
Any ideas what I’m doing wrong?
Hi @CJohns4,
Thank you for asking the Community!
First, I’d like to share some resources that might be of interest:
- Select interaction types for your attribution reports
- Understand attribution reporting
I’d like to invite a couple of subject matter experts and Community Members to this conversation: Hi @caro_lovin_it, @RCronan4, @BukunmiOdetayo, @Bryantworks and @ChristinaKay do you have suggestions to help @CJohns4, please?
Also, if anybody else has anything to add and/or share, please feel free to join in the conversation 
I would also recommend connecting with HubSpot Technical Support, as Support is included in your subscription and they will be able to provide real-time assistance for this matter, including hopping on a screenshare if necessary.
Thank you very much and have a wonderful day!
Best,
Bérangère