Pillar Page Best Practice

Using HubSpot, what is best practice for creating a pillar page? A website page? A landing page? Or a blog?

Hi @KWahlbrink , It’s not hugely important which one you use as all three can be done. In my opinion, it’s easier to use a website or landing page so that you can easily edit the layout of the page to suit a pillar page. There are modules that can be added from the market place to turn a page template into more of a pillar page.
Only thing that might makes sense is using a Website page if your landing pages are on an ‘info.’ subdomain so that your pillar page is a ‘www.’ page and can get the authority on that domain.
Hope this helps!

Ian Matthews

Freelance HubSpot Expert
ianjosephmatthews@gmail.com
ianmatthewsfreelance.com
Book A Chat Here