Email Type New property

Hey guys,
I noticed Breeze enriched an “Email type” property for the first time this week. Can someone share how we can maximize the benefits of this property?

Hi @Deep_Kwatra,

This depends on your business processes and customer journey - here are a few things that come to mind:

  • Build a custom report that visualizes how many contacts you have in the system with personal and with work emails (over time, by region, by owner etc)
  • If you use a deduplication tool like Koalify (disclaimer: affiliate link), you can set up rules that for merging duplicates the work email should be prioritized
  • Route personal email address to specific sales reps while work email addresses go to other sales reps
  • Use contact workflow to nudge contacts to provide their work address through form submissions

These things were possible in the past - now it’s easily accessible through a simple property.

Best regards

Following based on interest -- data enrichment specifically