I’m so excited to hear about the new partnership with Canva! One of my main issues with Hubspot is the limited design capabilities within the email builder. However, it looks like I can only build out certain elements of my email, like the header, and add them in, which is what I’m doing already--it just streamlines that process. I was hoping the integration meant I could lay out the whole email in Canva and export the layout to Hubspot where I could add links, etc.
I currently don’t use a lot of graphics in professional mailers since they need to be downloaded by the recipient, so I probably won’t be using Canva with Hubspot the way the integration is set up now.
Do you know if this is something in the works?
Late to chime in but I looked into this exact question recently.
As far as I can tell, there’s nothing in the works that lets you export from Canva into Hubspot where you can then add links to it. The integration is still what you described, where you design elements in Canva but directly in Hubspot. This is still useful in my opinion, but might not be exactly what you were looking for.
If I understand correctly, you were hoping for a way to design completely in Canva and be able to use it/import into Hubspot with links? Like for drawn buttons, links to websites, and such. And for that, I think you might need to slice the design image into horizontal strips. A single image can only contain one link, so in order to add multiple links, you need to slice up the design and add links to the strips that should be clickable. I think there are two ways to do this in Hubspot at the moment:
Image Blocks - Upload the horizontal strips to Hubspot and create an image block per strip as separate image blocks. For the strip that needs a link, you can add it in the editor.
HTML Block - Upload strips to Hubspot and write HTML that stacks the images in a table format. This is more complex, so AI would be helpful. You would need things like the URL of where the image is stored and things like that.
I think recipients having to download images is a fair point and definitely something to consider for graphics heavy emails. But I think it’s still a viable approach, especially if you feel restricted by email builders in terms of design.
If your workflow requires slicing ever, I actually built a small tool after doing this by hand for a while. Mandoline (mandoline.tools). You can basically upload the Canva design, draw rectangles where the links should go, and it generates the HTML code.