Since Hubspot moved the global content to the design manager the only way to create a global module is by create it in the template builder and using the gear icon to make the module global. This is such a pain for anyone building custom coded templates.
Before the move you could go to global content and a button on the top right would bring up a list of the modules you can select from. Mostly I use the custom html module for headers and footers on my sites.
In the design manger, when you click the “new” button it give you the options to create template pages, coded pages, custom modules, etc. I really think that there should be an option to add at lead a global module here, if not globabl content in general.
Hello! My name is Hallie, and I’m a Program Manager on the CXM Team. I was able to connect with the product team who said this specific feature isn’t currently on the roadmap, but did share some additional context in the meantime:
It’s possible today to still create global content in the Design Manager by creating a module or group and marking it as global (gear icon → “Make global”). That way, you can reuse it across templates and update it sitewide.
For cases where you want reusable layouts but editable content, HubSpot later introduced Saved Sections (rolled out in 2021). Saved sections let you build a section once, then drop it into pages and edit the content locally, so you don’t always need to rely on global groups anymore.