In your attribution reports we don’t have the capacity to group campaigns by what is contained in their names.
For example, we build campaigns around topic clusters and each campaign follows a strict naming convention. This naming convention allows us to group campaigns.
However, we can only do this with a filter that looks at “original converting campaign contains”. This only gives us first touch attribution.
We want to leverage your attribution reports for our campaigns. But we need to be able to filter them by “campaign name contains”. Then we can apply our naming conventions to produce automated reports - e.g. they automatically pull in new campaigns that meet the naming convention criteria.
So, the ask is, can you add this filter to the attribution report builder?