Hi there,
I really like the view in the Analyze section in marketing email hub, however the current date comparison options are a bit limited.
For example, if I select Monday–Thursday, HubSpot currently compares the last 4 days, rather than Monday–Thursday of the previous week. This makes week-over-week and MoM analysis difficult, especially when I’m just after a quick snap shot here.
Is there a way to add custom comparison date ranges here so I can set this myself? I’m trying to avoid building a custom report if this functionality already exists out of the box.
Hi @MPetticrew and thank you for sharing your feedback with the HubSpot Community!
Let’s connect you with our Top Experts: Hi @Josh, @Levi and @PremKannan are there any workarounds you’d recommend to help @MPetticrew, please?
Thanks so much and have a beautiful weekend!
Bérangère
Hey, I’ve run into this too and totally get where you’re coming from. The Analyze view in the Marketing Email tool is great for quick insights, but the comparison options are pretty limited.
Right now, there’s no way to customize the comparison range in that view. HubSpot compares the last set of days (like the last 4), rather than the same days from the previous week or month. That makes it tough to get true week-over-week or MoM insights without building a custom report.
If you’re looking for a workaround, you could build something in the custom report builder, but another solid option is Adex for HubSpot. It lets you pull your HubSpot data directly into Excel or Google Sheets, so you can run week-over-week, month-over-month, or any kind of custom comparison you want.
Super helpful if you’re trying to get a more flexible reporting setup without a full dashboard rebuild in HubSpot. VERY affordable plugin!
Hope that helps!
Thank you for your response.
I don’t think this warrants an app at the moment, but I’ve shared it with a few colleagues who may find it interesting.
In the meantime, is there a way I could submit this as product feedback? I’m a new HubSpot user, and I’ve noticed this feature is available in most other ESPs.
Thanks again,
Hi @MPetticrew and thanks for your valuable feedback!
I’ve noticed a similar idea already present in our Ideas Forum: Custom Report Builder - Allow “Compare Date Ranges”.
To contribute, you can upvote the existing idea and share more details about your specific use case in the comments.
Thank you and have a lovely day!
Bérangère