Growth and digital marketing leader with 15+ years of global experience in the US, Australia and APAC, driving revenue expansion, acquisition scale, and CRM-driven lifecycle transformation across telecommunications, higher education, government, healthcare, retail, and technology sectors. Proven track record of managing high-budget performance programs, building enterprise marketing infrastructure, and leading cross-functional teams aligned to executive growth objectives. Experienced in translating data into strategic action while maintaining hands-on operational accountability.

Explore my work: https://hdhudtohan.com

Core Competencies: Growth Marketing Strategy • Digital Transformation & Lifecycle Marketing • Product Marketing & Go-to-Market • Integrated Campaigns • Paid Media Leadership • Google Analytics & Google Tag Manager •SEO & Content Marketing • HubSpot • AI-Driven Marketing & Automation • Project & Vendor Management • Brand Storytelling • Website Management & Optimization

•Full-Stack Marketing Leadership: 15+ years of hands-on, end-to-end expertise across growth, product, and integrated marketing, skilled in HubSpot, Google & Bing Ads, SEO, content, creative direction, and analytics.

•Growth Impact: Drove +725% conversions, +630% engagement, and 86% lower CPA for Guam’s leading telecom provider by integrating HubSpot automation, full-funnel paid media, SEO, and website optimization.

•Higher Education Success: Generated $7M+ in tuition revenue by launching the University of Guam’s first enterprise-level digital recruitment campaigns, powered by HubSpot.

•Retail & E-commerce Scale: Delivered 587% revenue growth for an Australian grocery chain and improved ROI for 100+ e-commerce and retail clients through Google Ads, SEO, and lifecycle marketing.

•Enterprise Media Management: Directed $500K+/month in paid media across 15–20 national accounts (government, healthcare, automotive), applying HubSpot, attribution modelling, and funnel optimization to maximize ROI.

•SEO & Organic Growth: Pioneered SEO frameworks and executed content strategies that ranked clients in the Top 3–10 global search results and organically grew JobStreet.com’s fanbase to 200K+.

•Process-Driven Systems: Built structured, scalable marketing processes, attribution scorecards, and real-time dashboards using HubSpot and other tools to improve efficiency

•AI-Ready Strategy: Designed and adopted AI-driven marketing strategies, leveraging automation, predictive analytics, and content tools to optimize customer engagement and campaign performance.