When I was Public Relations freshman, I knew that digital marketing would be part of my life for the next few years.

What started as an affection for social media soon blossomed into a passion for content creation, which later unfolded into various terminologies such as content marketing, inbound marketing, copywriting, and so on.

Even as I pursued academic exploration in my Master’s in Applied Social Sciences, I didn’t stray far from the topic (after all, almost everything we discuss here on this platform is related to hacker culture).

Today, I enjoy developing marketing, communication, and public relations strategies that allow people and businesses to connect in a way that makes sense for both parties.