Hello @LFlanagan2 !!
Perfect, @danmoyle !
I’d like to complement with a practical solution that I’ve done here:
> I set up a workflow to: when contacts visit my page and submit our forms, the workflow captures the “last page seen” and copy to a personalized property - it means I can track when, where and who filled out the form.
Version 02: I did the same, but I created a custom object to track the historical conversion for each contact, helping our marketing team to know which marketing efforts bring more revenue, contacts, opportunities and more.
thank you @PamCotton for the mention