HubSpot Ideas

PJH93

Disable tracking for sequences

As tracking links often decrease email performance it would be great to be able to temporarily disable this.

 

Once you have established good messages, etc. and know your KPIs you could then aim to have certain campaigns go out "blind" but with better performance & conversions overall.

 

The only KPI tracked would then be unsubscribe or answer since these are always required or easy to track without Hubspot tracking links

12 Replies
MBeaudouin
Member

I want to do the same ! I have a low open rate due to this issue compare to my previous tool apollo 

SKendall
Member

Absolutely essential - Hubspot sequences are going to be useless soon with recent privacy updates unless you have the option to disable tracking

JSC
Top Contributor | Diamond Partner
Top Contributor | Diamond Partner

Need this feature to align tracking capacilities (and option to deactivate it) with email marketing and common emails.

Facing some corporate account that heavily block emails with redirections, therefore needing to be able to opt-out of click tracking, including sequences (just to be able to continue to use them).

wsmg
Participant | Partner

Any updates here, from HubSpot?

RBlonk
Participant

Some of our potential leads have let me know they get a pop-up with a request to "let the sender know you opened the email". For a marketing email that is fine, but sequences should be a one-on-one email contact with the option to turn of tracking. I hope you make the option available soon.

ShekharRamiah
Member

Would love to know if this is something they resolve. The ability to not track emails that are sent out as a part of a sequence. Like the option to remove/ exclude that hubspot bcc so deliverability increases. Also don't want those automated emails to show up on dashboards only personalized ones. Does Hubspot usually respond to these? I'm new here so curious if this is just a discussion forum or actionable by @hubspot ?

@PJH93 @wsmg @JSC any thoughts or recent update on this or were you able to resolve this somehow? Thanks.

AFürst
Member

Many companies (like our) do not have recipients’ consent for tracking. According to the GDPR, tracking without consent is ILLEGAL in the European Union.

If you cannot switch off tracking for sequences, the function is unusable for many companies. It is absolutely necessary to make this manageable (ON/OFF)!!!

It´s ab BLOCKER for our comapny and i guess also for many other companys in the European Union, that want to comply with the law.

EdeZeeuw
Member

Any updates here, from HubSpot?

ShekharRamiah
Member

@EdeZeeuw None yet. 

PaulHub
Contributor

It's curious and in fact a shame that you cannot disable e-mail tracking within sequences. The more I work with Hubspot, the more odd things I come across. I'm thinking to switch to SF.

APrystai
Member

This is pretty much the only feature that has us actively testing other competitors right now. 

As of a few days ago, Google now has a huge gray banner that populates above any messages with an "image" in it and the big bold button is "Mark as spam"-- so that type of tracking is now just asking for emails to get marked as spam.

ProfTIG
Participant

This is kind of incredible and has to be fixed asap. It decreases email deliverability and hurts your campaign performance. Please HubSpot do something about it.