301 redirects

Develop, Build & Integrate CMS Development
1

Hi there,

Have a couple of questions on 301 redirects with CMS starter plan.

Background:

(1) will point the current HubSpot posts to different URLs (do not change domain)

(2) However, we also need to point the domain (currently pointed to the Hubspot site) to an external site (non HubSpot).

Question: What would be the correct sequence to implement this process to minimize impact on search ranking?

Sequence one: Create new posts (same content on different template with new URLs) on external sites → Implement 301 redirects within HubSpot CMS starter → Then re-point domain from Hubspot to external site

OR

Sequence two: Create new posts (same content on different template with new URLs) on external sites → Re-point domain from Hubspot to external site. → Implement 301 redirects within HubSpot CMS starter

Thanks.

2

Hey, @TB23 :waving_hand: Thanks for your post. It sounds like you are on the right path by doing:

  • Replicate your content on the new platform, making the same content is available on different templates with new URLs
  • Set up 301 redirects for all existing HubSpot posts to their new URLs on the external site
  • Repoint your domain from HubSpot to the new external site

Best,

Jaycee

3

After my research, I realized that if I repoint the domain away from HubSpot, the re-direct setup on Hobspot will stop working. So, the right approach is to set up the 301 redirects on the new destination site, not the old one.