What is the Ideas Forum, and how do I use it?
This post is meant to serve as a living document to help you, the HubSpot user, utilize the Ideas Forum in the most effective way possible. In order to make sure we can hear your Ideas and feedback, I’d like to clarify the purpose of the Forum, answer some of your FAQs, and show you the best methods for submitting Ideas.
What the Ideas Forum is for:
The HubSpot Ideas Forum is a place for HubSpot users to discuss feature requests with each other and the HubSpot Product Team. We want you to tell us what features you'd like built! It’s my goal to make the feedback process as streamlined as possible for both HubSpot users and our product team.
What the Ideas Forum is not for:
I see each Idea has a status, what do they mean?
How can I get my feature request to the Product team as quickly as possible?
Before creating a new Idea, search the Ideas Forum for an already-existing thread that requests the same feature. The Ideas Forum hosts thousands of threads, so it is highly likely that a similar request has already been posted on the forum. By upvoting an already-existing thread, you are consolidating your interest in a particular feature for our Product team, which helps us identify it as a popular feature request.
What if there isn’t a thread that requests my Idea?
If you’ve searched the Ideas Forum and haven’t seen a thread for your Idea, then it’s time to create one!
When writing your Idea, be as specific as possible. For example, instead of saying “better email tracking,” say “the ability to track how many recipients opened a Marketing Email on Monday morning.” This is much easier for our Product team to understand and focus on.
Structure your Idea in the form of a user story so other HubSpot users can relate to it. Instead of saying “I need a list of every teacher in Boston to be automatically created,” say “I’d like the ability to automatically create lists based on location and profession.” This helps other users relate to your Idea, which means it is much more likely to receive upvotes. Similarly, the more our Product Team knows about an Idea – who it’s for, what the motivation is, and what the actual item is, the more accurate they can be when it comes time to prioritize and scope it.
By constructing your idea in the following format, you will help our product team understand your feature request.
“I want HubSpot to fold my laundry”
Note: Each Ideas Forum thread should only request one feature. If there are multiple feature requests in one thread, it creates confusion when attempting to communicate the developments of one of the features.
When can I expect to hear back from HubSpot?
If there is relevant information pertaining to the substance of the thread, it will be provided by a comment from a HubSpotter. As the Ideas Forum is being actively moderated, it is safe to assume that if a thread hasn’t been commented upon, the state of a feature request is best reflected through its status.
How long does it take for my Idea to get built?
It entirely depends on the traction your Idea receives from other users and the feasibility of the feature request. While the general rule is that the more popular a thread, the more likely it is to receive consideration from our Product team, this is not a certainty. An Idea may receive a high amount of upvotes, but if the feature isn’t able to be produced due to a technical, ethical, or legal reason, no amount of upvotes will be able to change that. That being said, sometimes our Product team finds a unique Idea with only a handful of upvotes and decides to move it into development.
Why isn’t there a date saying when an Idea will be delivered?
The status “In Planning” means your feature request is actively being worked on. However, as a rule, we never provide specific dates for when you can expect that feature to be in beta or live. To best serve users like you, we need to maintain flexibility in our product development process, including how and when we role features out. This ensures we meet your expectations and deliver great products that solve your needs today and in the future.
See you on the Forum!
Ideas Forum Manager