Hi @QPizenberg8,
To automatically create leads or users in Amplitude based on new contacts in HubSpot, you’ll need to integrate the two platforms using a third-party tool or custom API integration.
1. Set up a Zap (automation) where a new contact in HubSpot triggers an event to create or update a user in Amplitude.
2. Use HubSpot workflows to trigger webhooks that send the contact data to Amplitude’s API, creating or updating users based on their activity.
3. You can configure HubSpot to pass form submission data to Amplitude by triggering the same webhook or using an integration tool.
This way, you can keep both systems in sync automatically.
I hope it helps, let me know if you need to talk!
Khushboo Pokhriyal
Growth & Operations
GroRapid Labs
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