Your Inbound Itinerary: Customer-First Track (Virtual) ‌📞

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Are you attending INBOUND from the comfort of your home or holding a watching party with your team? Do you have a must-watch list of customer-centric sessions? 

INBOUND 2022 will feature sessions focused on helping customer success and experience leaders and teams form customer-driven strategies, delivering great customer experience, and how to amplify the power of HubSpot to put customers first. Connect with fellow community professionals during networking events, hangouts, and more.

Check out these customer-first sessions at INBOUND and block your calendar now.

3 Epiphanies That Took Me From Saas Hell To Unicorn Heaven

Virtual

Mikita Mikado, CEO of PandaDoc, shares his entrepreneurial journey and highlight key insights he gathered along the way. Mikado’s mantra to success is centered around three simple pillars: people, context and rhythm. His talk will delve into how he used these three pillars to translate his vision of building a high-growth, successful, people-centric SaaS company into reality

The Future Of Customer Privacy With Google

Virtual

Shifting customer demand, new regulations, and technology updates have caused privacy to move to the forefront of all marketers’ minds. In this session, you will: understand user expectation and privacy regulation changes in the digital landscape, learn what actions you can take to prepare your business, and hear how Google and HubSpot are partnering to help digital advertisers prepare.

What's Next: How To Spot Business Trends (That Matter)

Virtual

Want to understand your customers better? Tap into profitable new markets? You'll need to know how to spot industry trends (and differentiate signals from noise). Come learn the tools and tactics used by HubSpot's Trends analysts to identify market changes, understand what drives them, and turn those insights into valuable business opportunities.

What's Next: Spot The Signals: Test Your Knowledge With The Trends.co Team

Virtual

The difference between incremental and exponential results is often not effort. Focusing on the right thing, at the right time can make everything you do more effective. Join this interactive session for a fun break in your day to discover non-obvious trends and connect with other attendees. 

The Logic Of Emotion: How To Make Inaction Impossible

Virtual

You may have noticed a problem with the age-old “problem/solution” formula for driving action from your messages and marketing: it doesn’t always work! That’s an issue when your job depends on your content converting clients. Unfortunately, presenting only the audience’s problem and your solution misses an important fact about them: your audiences aren’t rational decision-makers, they’re rationalizing decision-makers. They tell themselves stories to justify what they do, and your content needs to create a “moment of truth” in your audience’s mind—a realization that makes inaction impossible.

What’s Next Stage: The Future Of Growth Is About Connections

Virtual

In this session, Rob Giglio, and Emilie Wells, explore HubSpot’s vision of the Age of the Connected Customer and discuss how the right CRM can be the key to unlocking an interconnected environment with data at its core to engage, inspire, and build better relationships with customers. Join this session to gain practical insights into how one of HubSpot’s leading customers is using HubSpot to transform their business.

Keeping Focus In The Speed Of Culture

Virtual

The inaugural CMO of mobile-first video shopping platform NTWRK, Jason Brown, speaks in conversation with fashion editor and founder of Black Fashion Fair, Antoine Gregory, to share their philosophies on the evolving ways we buy and sell. Jason and Antoine also share their insights on when it’s time to pivot and try something new, versus when it’s time to double down.

How RSG Group Uses Hubspot To Create Synergy With Gold's Gym, John Reed & Heimat

Virtual

RSG Group North America, owner of Gold’s Gym, JOHN REED Fitness and HEIMAT, knows how to move fast and grow strategically across the industry. We will share how our teams across Dallas and LA have kept pace with their lightning-fast growth by implementing HubSpot in less than 90-days and created synergy with consolidated resources across brands that are both new to the US market and iconic in the fitness space.

You can view the full Inbound Agenda here.

Check back for more highlights and agendas coming soon! 

If you haven't signed up for your INBOUND pass yet, save your spot and register today.