HubSpot Ideas

ADeSante27

Update Twitter Character Count to 4000

Hi there, its been a couple of months since Twitter announced its character count limit to 4000 characters. Any chance this is in the works? Kinda annoying having to trim social post content, which ultimately sends me to post on Twitter. 

23 Replies
SPrestvik
Member

We're desperately waiting on this as well - we rely on posting from HS for reporting and this is also forcing us to post directly from Twitter/X. Any updates HubSpot?

Kaeden
Member

Such an easy fix... don't know what is taking so long. They need to update this.

GRoady
Member

Our company needs this too! It adds extra work to post on all other platforms through HubSpot but then have to post directly through Twitter. Please get this fixed HubSpot, we would all appreciate it.

IUpton6
Participant

I am trying to sell to our organisation why we should use hubspot Marketing Pro, one of the arguments i get is that you are laggin behind with major updates on the social development.

Twitter is an inportant medium for most businesses, could you give us a timeline at least when this is going to be fixed?

jendefig
Member

We need this desperately as well.  We finally got our account verified and now the extra characters are of no use if we have to break productivity. 

JennyAtAVS
Member

No disrespect to the HubSpot product team, but it's April 2024 and X (Twitter) increased its character count limit...in February 2023.

Any update here? It's affecting my reporting having to post directly on X and we're paying a ton of money for this tool, so...

wbecerral
Member

This is also critical for us. Doing 2 versions of a post it's exhausting and unproductive. Hope this gets fixed soon. 

HSalt
Member

This is driving me crazy, how is it not sorted yet? Would love to have an update on it.

APola1
Member

Adding my support here – any update, @hubspot? Tagging @Leeyman from the Social team & @dowens from the Product team for visibility

OParkes3
Member

It has been over a year now - this needs to be made a priority. Many of us pushed business cases forward to our managers to validate why we should upgrade to Premium so we can all save time when it comes to no longer shortening posts to fit Twitter's 280 characters. This time is now being used to schedule the posts directly in X as well as schedule other platforms from Hubspot, it's so unnecessary time-consuming

StafanoRagusa
Member

We pay for a premium account on X so that we can post tweets up to 25,000 characters but then we can't schedule them and post them from HubSpot because HubSpot doesn't allow you to post a tweet if it's over the limit of a standard tweet. Please fix this so that people can post on Twitter / X when they have a premium account! Thanks. 

RoamingBoomers
Member

Come on guys/gals.  Let's get this changed. 

DeemDeem
Participant

would love to see this as well. I know X's API is garbage, so X probably doesn't let them change it or something.

SteveSTABILITY
Member

Adding my voice to this as well - I am astounded this has not been resolved! This is so critical for verified accounts to be able to post to X from within HubSpot rather than having a separate workflow for certain platforms, not to mention for tracking in campaigns. In my opinion, it really lessens the value of the premium Marketing hub. Does HubSpot even take customer feedback seriously?? This is honestly not a good look.

If it's an API issue, then allow users to manually override the limit by checking off if they are a verified account or not. A positive response would manually remove the 280 character limit. If the user erroneously checks off when they are not, in fact, a verified account, only the first 280 characters of the post will be published (make this clear in a one-time popup). 

ALeibowitz
Member

I'm ready to make my clients switch CRM at this point. Marketing through hubspot is pretty pointless if I can't manage all my clients socials in one place.

GCutler
Member

We also have a need for this. Please add ASAP

MIatrou
Member

My previous employer switched to a different SM management tool because of this. I love Hubspot - please prioritise it. It would make a massive difference.

KRyanPEAKS
Member

@hubspot will this ever be resolved? Seems like a very basic "premium" checkbox function that overrides the character limit. 

AGentry
Member

We really need this too - having to take things off of Hubspot is not ideal.  My team is now looking to move all of social media away from Hubspot.

SHumphris
Member

@hubspot When is this going to be resolved?