HubSpot Ideas

SBoylan

Enable ability to use static Company lists in campaigns

I've just discovered - even though it doesn't appear to be explicitly explained anywhere - that only Contact lists are usable in campaigns.

 

Please enable the possibility to use Company-based lists as well. What's the use case? Well, we're B2B. Company records just work better for us than individual Contacts.

Basically as an Enterprise user I would expect anything I can do on a Contact to be possible on a Company.

Value-add? Makes the CRM actually useful to us in a B2B scenario.

Examples? Other way around - I've used Salesforce, Freshworks, and Odoo - all make no artificial distinction in functionality between Contacts and Companies. It's HubSpot that's the outlier here.

*Extra note: even here, your own idea categories list Contacts & Companies together as one category! But it isn't possible to do the same actions on Contacts and on Companies.