We believe knowledge and ideas should be shared often. That's how we, together, transform the way the world does business. Now that you've learned how to create a content strategy, what advice would you give to someone looking to get started? Leia mais

To determine the success of your content, you have to set goals and track the metrics that make the most sense for your business. This could be page views, conversions, and so on. Keeping this in mind, which metrics matter most to your business and Leia mais

Setting marketing goals provides you long-term vision and short-term motivation. It helps you organize your time and resources so that you can make the most of your efforts. In the comments below, share a SMART goal you're working towards this year. Leia mais