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ACarpenter8
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Member since ‎Aug 9, 2024
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Allyson Carpenter

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ACarpenter8
Member
August 20, 2024
Reply to What's an example of a buyer persona with corresponding buyer's journey?
Buyer person: Rebel Redhead Buyer Journey: Awareness Rebel Redhead is frustrated with the options of make up available from traditional make up...read more
ACarpenter8
Member
August 20, 2024
Reply to Who is your business's buyer persona?
For a luxury travel agency I'm working with, I've developed the persona called Sometimes Svens. Sometimes Svens travel internationally once a year a...read more
ACarpenter8
Member
August 20, 2024
Reply to What OKR are you focusing on?
My OKR for a client is to increase cross-sell and upsell opportunities through developing and deploying an automated email marketing program.
ACarpenter8
Member
August 20, 2024
Reply to What's your company's purpose?
I recently launched my own marketing consultancy, and its purpose is to connect people, places, and experiences. I specialize in tourism marketing.
ACarpenter8
Member
August 20, 2024
Reply to What funnels exist in your flywheel?
My current marketing client has a couple of different funnels in the flywheel. There would be the overall funnel of awareness, consideration, to conv...read more
ACarpenter8
Member
August 12, 2024
Reply to What’s an A/B test you’ve performed that surprised you and why?
One that I did in the past was changing how pricing for airline tickets was displayed. Version A had the lowerst price listed first in a left to righ...read more
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