Danilo Guerra

Dynamic and accomplished CRM & product professional, with over 20 years of mixed professional experience in CRM (product user engagement, workforce standardisation and optimization for sales, operations, and marketing), product management, and marketing communication, with a major focus on user engagement and infrastructure. I have assembled, mentored, and expanded high-efficiency technical Product CRM teams for martech, sales, and operations. Proven track record of driving end-to-end CRM and product strategies aligned with company vision. A creative leader with deep expertise in managing and mentoring high-performing teams, coordinating cross-functional collaborations, and delivering successful product roadmaps. Experienced in agile methodologies, UI/UX, and engineering. Passionate about innovation, CRM technologies, marketing automation, and digital transformation with a can-do attitude and exceptional planning and organizational skills. Global experience in leading B2C/B2B/B2B2C hyper-growth PropTech and FinTech, as well as multinational B2B industrial conglomerates ranked on Forbes' Global 2000 and FORTUNE's World's Most Admired Companies. I have driven revenue growth through strategic go-to-market demand generation, content creation, and digital marketing. I've successfully launched global products, managed budgets, built strong brands, and engaged stakeholders. Notable organisations I've collaborated with include Huspy, SumUp, Ingersoll Rand, Pentair, Tyco, Westlock Controls, Biffi, and others.