Member since ‎May 27, 2024
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Mongi Rekik

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chrlee on January 06, 2022
Utilizing marketing automation and artificial intelligence (AI) includes finding the right tools that work for you. Whether you're leveraging automation and AI for your internal processes, such as maintaining data hygiene, or your customer-facing p read more
May 31, 2024
chat GPT Chatbots
JorieMunroe on January 07, 2022
One of the most common questions marketers ask when getting started on attribution reporting is which model they should use? The answer depends on the goals of your team and the supporting analysis that’s expected of you. The important thing t read more
May 30, 2024
for a holistic view of marketing assets efficiency, I rather use a linear/full path Model; though, a first touch model would be more meaningful for more
chrlee on January 06, 2022
When it comes to integrating behavioral marketing and customer segmentation into your processes there are five fundamental steps to consider: Defining the interactions you want to track Implementing tracking Analyzing and reporting read more
May 30, 2024
I think that defining the interaction to track is the most challenging of the five steps; in fact, once it is clear, tracking implementation wouldn' more
kara_susvilla on January 06, 2022
The buyer’s journey is the active research process someone goes through leading up to a purchase. It’ll help you understand your audience’s challenges and goals, and provide guidance for brainstorming new content. Get started creating impactful co read more
May 30, 2024
Awareness: Blog posts + how to videos Consideration: Live webinars + comparision guides Decision: 30-min Free consultation
agulati on January 06, 2022
A buyer persona is a fictional, generalized representation of your ideal customer. They help you understand your customers and prospective customers better. If you're in the process of conducting research to curate a buyer persona, tell us below! G read more
May 30, 2024
I find that interviews are the most effective tool to gain insight about customer personas.
KyleJepson on July 11, 2021
There are a lot of great resources in the world for salespeople to learn how to be better at selling. What's your favorite one? There's no extra credit for sharing HubSpot resources--tell us about one we might not have heard of! *To learn read more
158 Replies
May 29, 2024
Coaching & mentoring from seniors peers are the best
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