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PFF4628
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Member since ‎May 6, 2024
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Peter Fenzel

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PFF4628
Participant
May 08, 2024
Reply to Which metrics matter most to your business?
We subdivide our content by awareness plays and consideration plays (we sell third-party and don't close our own business, which makes this complicat...read more
PFF4628
Participant
May 08, 2024
Reply to What's your business's most effective promotion channel?
We've run tests and it's LinkedIn by a pretty big margin - although if you count it as a channel, live events are also a very big deal.
PFF4628
Participant
May 08, 2024
Reply to What’s the last marketing video you remember watching and what made it memorable?
I watched a marketing / fundraising video for the American Chestnut Foundation where they went into the details of the historical Chestnut blight and...read more
PFF4628
Participant
May 07, 2024
Reply to How can you extend the value of your next piece of content?
I really like the idea of doing an audio series based on readings from our written content. I've suggested it a bunch of times, maybe I can get some ...read more
PFF4628
Participant
May 07, 2024
Reply to Write a working title for your next blog post
Data center risk mitigation: strategies for middle-market tech companies 5 titles: 4 risks to watch before opening a data center Data center ri...read more
PFF4628
Participant
May 06, 2024
Reply to What's your creative process?
I have a repeating framework in place where I list out business objectives, then brainstorm problems to solve for the customers that are associated w...read more
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