Ninna Lauridsen

I'm on a mission to scale B2B businesses with inbound marketing initiatives to secure profitable scalable growth. I have a strong focus on the people I work with trying to develop and grow teams by passing on the knowledge and experiences I have from working with inbound marketing and sales since 2014. My work focuses on planning, developing, and executing on inbound marketing strategies that enable sales teams to act, sell, and exceed goals based on user behaviours. Specifically, I have implemented the use of HubSpot CRM and marketing automation tools in various companies, to grow website traffic and generate leads. Through thorough keyword research and SEO initiatives, I have been responsible for content marketing, email workflows, agency collaborations, SoMe, PPC, webinars, and video marketing in three B2B SaaS companies. Today, I consult companies on inbound marketing strategies as a consultant with InboundBoost. I live through learning and hold several HubSpot certifications as well as being a self-taught Google Analytics and Google AdWords practitioner. Through my educational background as a Master of Arts in Corporate Communication, I am used to communicating both internally and externally. Courses from the Graduate Diploma in Business Economics, have developed my competencies within economic and statistical analysis, skills that have proved beneficial when working with SEO and evaluation of efforts. Ultimately, I aim for a Graduate Diploma in Leadership and Organization. I am always interested in connecting with and learn from other people - feel free to reach out at ninna@inboundboost.dk.