I would aim to make the email more personalized, as stated in this post. As less business talk as possible - how you could improve certian parts of...read more

I'm not sure if this is quite right but, after a purchase is made... A follow up email is sent to our customer, encouraging further purchase of our p...read more

A CTA that induces your intended response from a customer would include time sensitive wording such as "claim now" "new/limited offer" The answer t...read more

The most common strategy to employ to avoid pitfalls would be to give the majority of your focus to making your form submission stand out from any ot...read more

An attention grabbing title is needed (perhaps a call to action or an absurd finding), but it needs to also pertain to the topic discussed within the...read more

You should clean your contacts database quarterly. Consider when contacts are engaged, and when they should be removed.