KKropp

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Katherine Kropp

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KKropp

Member

January 29, 2024

Reply to What is one of your favorite automation and AI tools that you use regularly?

ChatGPT and Zapier

KKropp

Member

January 29, 2024

Reply to Which attribution model works best for your business?

My business is still in the growth/ brand awareness stage, and therefore I feel that first and last-touch models would work best at this time (depend...read more

KKropp

Member

January 29, 2024

Reply to Which of the five fundamental steps is most challenging for you?

In my business, the most challenging step is nurturing. I know how to track and analyze the data. I know my segments, but I need to figure out what e...read more

KKropp

Member

January 26, 2024

Reply to Which research methods have helped you curate your buyer persona?

We sent out a Google form that allowed customers interested in filling out specific information. We ask basic demographic questions and followed up ...read more

KKropp

Member

January 26, 2024

Reply to New to the Inbound Study Group? Introduce yourself here ‌⬇️‌

Hello everyone. I am currently getting my MS in marketing to help make myself more appealing for long-term placements. I have worked as a freelance m...read more

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