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InboundDoug
Participant | Diamond Partner
Member since ‎Aug 13, 2018
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Douglas Phillips

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JorieMunroe on July 11, 2021
Creating and optimizing landing pages is a crucial step in your lead generation efforts. What's a common mistake I always see and try to avoid? Not having a second offer or CTA on the thank you page. It’s a smart move to keep your primary read more
170 upvotes
393 Replies
Participant | Diamond Partner
July 30, 2021
I like to avoid being too wordy — I try to get the value prop for the offer on the LP across as succinctly as I can so I don't distract from the acti...read more
JorieMunroe on July 11, 2021
As a social media marketer, it’s crucial you determine which platforms you’re going to share your content on. There’s not necessarily a right or wrong answer when it comes to which social channels your business should use — it’s more about the need read more
100 upvotes
444 Replies
Participant | Diamond Partner
July 30, 2021
It depends on the client. Some clients have a larger and more engaged/active customer base on LinkedIn, others on Facebook. It depends on their audie...read more
JorieMunroe on July 11, 2021
Without forms, marketers would have a tough time obtaining information on potential customers and tracking data regarding purchases, customer feedback, new leads, and survey responses. In a highly digital world, it’s hard to think of a successful b read more
124 upvotes
345 Replies
Participant | Diamond Partner
July 30, 2021
As my old man would say: "stick to the KISS principle — keep it simple"
JorieMunroe on July 11, 2021
As a marketer, CTAs are relevant because they encourage your audience to take action on a marketing campaign. Below are a few examples of the types of CTAs you might use in marketing materials: Try for free. Nearly every company w read more
124 upvotes
392 Replies
Participant | Diamond Partner
July 30, 2021
Get Started . For CTAs that start a prospect on the sales cycle. Read Now ! For an eBook/whitepaper CTA Demand Your Demo ! For a free trial ...read more
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