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andresfernandez
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Member since ‎Mar 17, 2023
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Andrés Fernández

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andresfernandez
Contributor
July 22, 2023
Reply to Which metrics matter most to your business?
For my largest client (a global tourism destination) we measured everything imaginable, but the two metrics that mattered most were organic search t...read more
andresfernandez
Contributor
May 05, 2023
Reply to What’s the last marketing video you remember watching and what made it memorable?
For an Executive MBA from Quantic. It was memorable because it was well produced, informative, demonstrated their platform, and included testimonials...read more
andresfernandez
Contributor
April 10, 2023
Reply to Write a working title for your next blog post
Topic: College Student Mental Health Working titles: Top Student Mental Health Concerns in 2023 Student Mental Health: Problems and Solutions ...read more
andresfernandez
Contributor
April 10, 2023
Reply to What's your creative process?
My process involves these steps: 1) Research: finding out as much as I can about the topic/problem (usually searching online); I add all the seemi...read more
andresfernandez
Contributor
April 10, 2023
Reply to Improving your content creation process
Thank you for bringing up relevancy. Sometimes we have well thought-out plans weeks or months in advance, but if a piece of content becomes irrelevan...read more
andresfernandez
Contributor
April 10, 2023
Reply to Improving your content creation process
The one thing I can do to improve the process is implementing a consistent editing workflow that's agree-upon by everyone involved. One of our challe...read more
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