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jmdiamond76
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Member since ‎Feb 21, 2023
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Jeffrey Diamond

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jmdiamond76
Contributor
February 21, 2023
Reply to What's an example of a lead nurturing campaign in action?
perhaps engage in an e-mail campaign designed around current customers that asks them what their new prefererences are.
jmdiamond76
Contributor
February 21, 2023
Reply to How would you go about conducting an email experiment?
I would use a version A with 500 subject lines, then another version B with 500 subject lines to see the difference.
jmdiamond76
Contributor
February 21, 2023
Reply to What's one email metric you're working to improve?
Clickthrough rate
jmdiamond76
Contributor
February 21, 2023
Reply to What's your #1 email design tip?
To clearly communicate the message, and to create a consistent experience.
jmdiamond76
Contributor
February 21, 2023
Reply to What's the right frequency for sending emails?
Obviously if someone has agreed to receive a monthly newsletter but then receives weekly e-mails, they may lose trust and cancel their interaction.
jmdiamond76
Contributor
February 21, 2023
Reply to In your opinion, what's a successful layout for a high-performing email?
most importantly, a clear goal. and a clear navigation to the call to action.
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