The best attribution model for a business depends on several factors such as the industry, target audience, customer journey, and marketing goals. S...read more
Analyzing and reporting how people are behaving on your website: Data complexity: There can be a large amount of data to analyze and report on, ...read more
An example of an effective content distribution goal could be to increase brand awareness among a target audience by reaching a specific number of un...read more
Awareness stage: Blog posts on industry trends and pain points, Infographics on the problem your solution solves and Social media posts highlighting...read more
I believe the best research methods to help create buyer personas are Surveys and questionnaires. These surveys help by collecting data directly from...read more