I would say that the more info your team gathers about your public, the more likely it's you will be able to contact them with the intention of addre...read more
I think there should be a defined method: after a number of tries, if the contact remains unresponsive, it should at least be tagged and receive less...read more
- I must admit the first one really got me: "Try for free"; - I think "Download now" or "Click to try it" (and their variants) are the ones that are...read more
A compelling blog post is able to bring fresh and relevant information about the subject, alongside with images and other media that keep the reader ...read more
A clear goal and maybe a mid-term decision in case the results obtained until this evaluation point are not going as expected, for better or worse - ...read more
I think it's nice to test and sort out different strategies: for example, after a campaign and some e-mails were sent to the resulting contact data b...read more