Una estrategia de contenidos exitosa debe incluir un plan de promoción que no se limite solo a compartir tus contenidos, sino que los haga estratégicamente con las personas que más se beneficiarán de ellos.
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El canal de promoción más eficaz para mi empresa es Facebook ads, ya que mi público se encuentra principalmente en las redes sociales Instagram y Fac...Leia mais
Cuando se hace de forma adecuada, el video es un medio llamativo que puede atraer e involucrar a tu audiencia de una manera humana y útil.
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Una página pilar (también conocida como pillar page o pilar de contenido) es una página del sitio web que cubre un tema específico en profundidad y está vinculada a un grupo de contenidos relacionados.
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Se necesita mucho tiempo y energía para crear un contenido. Teniendo esto en cuenta, ¿cómo podrías reutilizar tu próximo contenido en nuevos formatos?
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Independientemente de la historia que quieras contar y de cómo lo hagas, la narración tiene tres elementos esenciales:
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Resolución
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A place for social media professionals to share ideas, learn, network, and be inspired.
//
//
//
//
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(function($) {
//START END-USER CONFIGURATION
//------------------------------
//selectors for hover card triggers
var allHoverCardTriggers = '.author-name-link,.friend-list .friend a,.username a,.avatar,.user-avatar,.author-img, .authors a, .messageauthorusername a, a.lia-user-name-link, .js-latest-post-by-from a, .user-online-list li a, a.UserAvatar, .customUsersOnline a, #authors a,.dashboard-followers a.user-name, .dashboard-following a.user-name,.author-login-wrapper a, .hb-leaderboard a, .author-img-floated';
// Forward calling page's URL params to endpoint URL as well, helps with testing!
var params = (new URL(location.href)).searchParams;
var userApiUrl = '/plugins/custom/hubspot/hubspot/hovercardendpoint?' + ((params.set('user_id', '') == []._) && params.toString());
if($('.hover-card-container').length<1){
$('body').append('');
}
var cardWrapper = $('.hover-card-container');
var error = false;
var thisUserID = '';
var thisUserLogin = '';
var userLink ='';
var cardTimer;
var leaveTimer;
function mouseenter(Elem) {
var thisEl = Elem;
cardTimer = setTimeout(function(){
var docWidth = $(document).width();
var rightSide = false;
var userLink = thisEl.attr('href');
if($('.ViewProfilePage').length && $('img.lia-user-avatar-profile',thisEl).length){thisUserID = '471916';}
else if(thisEl.attr('href')=='#' || thisEl.attr('href')=='' || !userLink.match('viewprofilepage')){
return false;}
else{
var thisLen = (userLink).split('/');
thisUserID = (thisLen)[thisLen.length-1];
}
var thisCard = $('.profileCard[data-user='+thisUserID+']',cardWrapper);
var cardId = 'userProfileCard-'+ thisUserID;
var addAttr = thisEl.attr('aria-describedby',cardId);
var thisElTopOffset = Math.round(thisEl.offset().top+(thisEl.height()/2)+30);
var thisElbottomoffset = "auto";
var className = "";
var winHeight = $(window).height();
var elOffset = thisEl.offset();
var scrollTop = $(window).scrollTop();
var elementOffset = thisEl.offset().top;
var distanceTop = (elementOffset - scrollTop);
var distanceBottom = (winHeight + scrollTop) - (elOffset.top + thisEl.outerHeight(true));
var distanceLeft = Math.round(thisEl.offset().left);
var bodyHight = $('body').height();
var topParam = '';
var bottomparam = '';
var position = '';
var className = 'topArrow';
cardId
if(distanceBottom < 300 ){
if(distanceLeft < 59){
thisCard.removeClass('bottomArrow');
var className = 'leftArrow';
var distanceLeft = (distanceLeft)+(39);
var thisElTopOffset = (thisElTopOffset)-(150);
}else{
var thisElTopOffset = (thisElTopOffset)-(301); var className = 'bottomArrow'; thisCard.removeClass('topArrow');
thisCard.removeClass('leftArrow');
var distanceLeft = (distanceLeft)-(45);
}
}
else{
if(distanceLeft < 59){
thisCard.removeClass('topArrow');
var className = 'leftArrow';
var distanceLeft = (distanceLeft)+(39);
var thisElTopOffset = (thisElTopOffset)-(150);
}else{
thisCard.removeClass('leftArrow');
thisCard.removeClass('bottomArrow').addClass('topArrow');
var distanceLeft = (distanceLeft)-(45);
}
}
if(thisCard.length && $('.profileCard[data-user='+thisUserID+'] .preloader',cardWrapper).length<1){
$('.profileCard',cardWrapper).hide();
thisCard.addClass(className);
rightSide?thisCard.addClass('rightArrow'):thisCard.removeClass('rightArrow');
thisCard.delay(0).css({'top':(thisElTopOffset),'left':distanceLeft,'bottom':thisElbottomoffset}).fadeIn();
} else {
var ajaxReturn = '';
//just in case
thisCard.remove();
//hover card wrapper markup
var rightArrowClass = rightSide?'rightArrow':'';
if(thisElTopOffset != "auto"){
topParam = 'px';
}
if(thisElbottomoffset != "auto"){
bottomparam = 'px';
}
var profileCardHtml = '';
$.when(
//get the background
$.ajax({
type: 'GET',
url: userApiUrl+thisUserID,
dataType: 'html',
success: function(data) {
$('.profileCard',cardWrapper).hide();
ajaxReturn = data;
}
})
)
.done(function(){
cardWrapper.append(profileCardHtml);
$('.profileCard[data-user='+thisUserID+']',cardWrapper).eq(0).empty().html(ajaxReturn);
if($('.profileCard[data-user='+thisUserID+'] .preloader',cardWrapper).length){
$('.profileCard[data-user='+thisUserID+'] .preloader',cardWrapper).parents('div.profileCard').remove();
}
})
.fail(function(){
//uh oh - bail out!
$('.profileCard',cardWrapper).hide();
});
}
}, 360);
}
function mouseleave(e) {
clearTimeout(cardTimer);
// glowingblue: When the user leaves the hovercard trigger, wait because the leaving could be
// to interact with the hovercard, if we don't wait it will just disappear...because
// we left the trigger, right...so we'll have another handler that check if the mouse is
// over the hovercard and if so clears this timer, so the card doesn't close here
leaveTimer = setTimeout(function() {
if ($('.profileCard[data-user="'+thisUserID+'"]',cardWrapper).length) {
$('.profileCard[data-user="'+thisUserID+'"]',cardWrapper).fadeOut('fast');
} else {
$(".profileCard").fadeOut('fast');
}
}, 2400);
}
$(document).on("mouseenter focusin", allHoverCardTriggers, function(event) {
if(!($(this).parents().hasClass('custom-header'))&& !($(this).parents().hasClass('green-wrap'))){
(leaveTimer !== []._) && clearTimeout(leaveTimer);
mouseenter($(this));
event.stopPropagation();
}
});
$(document).on("mouseleave focusout", allHoverCardTriggers, function(event) {
(leaveTimer !== []._) && clearTimeout(leaveTimer);
mouseleave(event);
event.stopPropagation();
});
// glowingblue: Add handlers for when the users interacts with the hovercard, no closing!
$('.hover-card-container').on('mouseenter', function(e) {
(leaveTimer !== []._) && clearTimeout(leaveTimer);
});
$('.hover-card-container').on('mouseleave', function(e) {
(leaveTimer !== []._) && clearTimeout(leaveTimer);
if ( $(e.target).is('.profileCard[style*="block"]') ) {
leaveTimer = setTimeout(function() {
$(e.target).fadeOut('fast');
}, 2400);
}
});
// glowingblue: add one global root level click handler to also close any visible hovercards
// if the user taps/clicks outside the hovercard
$(document).on('mousedown', function(e) {
if ( !$(e.target).parents('.hover-card-container').length ) {
(leaveTimer != []._) && clearTimeout(leaveTimer);
$('.hover-card-container .profileCard[style*="block"]').each(function() {
$(this).fadeOut('fast');
});
}
});
})(LITHIUM.jQuery);
(function($) {
$(document).ready(function(){
var originalElementId;
function setCookie(cname,cvalue,exdays) {
var d = new Date();
d.setTime(d.getTime() + (exdays*24*60*60*1000));
var expires = "expires=" + d.toGMTString();
document.cookie = cname + "=" + cvalue + ";" + expires + ";path=/";
}
function getCookie(cname) {
var name = cname + "=";
var decodedCookie = decodeURIComponent(document.cookie);
var ca = decodedCookie.split(';');
for(var i = 0; i < ca.length; i++) {
var c = ca[i];
while (c.charAt(0) == ' ') {
c = c.substring(1);
}
if (c.indexOf(name) == 0) {
return c.substring(name.length, c.length);
}
}
return "";
}
function errorDisplay(errType) {
var errAuth = '
Para acessar esta área da Comunidade, faça o login.
';
var errAuthLogin = '
To access the HubSpot Community Champions program and complete opportunities, confirm you are logged in by clicking here. Find additional troubleshooting steps here
';
var noBadges = '
To start earning advocacy badges, go to the Community Champions advocacy program page and start completing opportunities.
';
var noAsks = '
Hooray! You\'ve completed all available opportunities. Check back in for more opportunities next month.
';
if(errType=='errAuth'){
$('.lia-quilt-category-page-hubstars .lia-quilt-column.lia-quilt-column-06.lia-quilt-column-right.lia-quilt-column-side-content').hide();
$('.asks-filters-wrap').html(errAuth);
$('.advocacy-badgeslist').html(errAuth);
$('.ViewProfilePage .rank-badge-border-box .lia-user-badge-list').html(errAuth);
} else if(errType=='errAuthLogin') {
$('.lia-quilt-category-page-hubstars .lia-quilt-column.lia-quilt-column-06.lia-quilt-column-right.lia-quilt-column-side-content').hide();
$('.asks-filters-wrap').html(errAuthLogin);
$('.advocacy-badgeslist').html(errAuthLogin);
$('.ViewProfilePage .rank-badge-border-box .lia-user-badge-list').html(errAuthLogin);
} else if(errType=='noAsks'){
$('.asks-lists').addClass('no-asks').html(noAsks);
}else if(errType=='noBadges'){
$('.advocacy-badgeslist').html(noBadges);
$('.ViewProfilePage .rank-badge-border-box .lia-user-badge-list').html(noBadges);
}
}
function parseJwt (token) {
var base64Url = token.split('.')[1];
var base64 = base64Url.replace(/-/g, '+').replace(/_/g, '/');
var jsonPayload = decodeURIComponent(atob(base64).split('').map(function(c) {
return '%' + ('00' + c.charCodeAt(0).toString(16)).slice(-2);
}).join(''));
return JSON.parse(jsonPayload);
};
var pagename = 'ViewProfilePage';
if(pagename == 'AdvocacyBadges'){
$('#lia-body').addClass('UserBadgesPage');
}
setCookie("advocacyToken", "", 0);
errorDisplay('errAuth');
});
})(LITHIUM.jQuery);
(function($) {
document.cookie = "advocacyToken=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;";
document.cookie = "Crowdvocate_jwt_token=; domain=.hubspot.com; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;";
document.cookie = "Crowdvocate_user_ck=; expires=Thu, 01 Jan 1970 00:00:00 UTC; path=/;";
})(LITHIUM.jQuery);
(function($) {
document.addEventListener('gdpr.allow', function() {
if (document.querySelector('.lia-cookie-banner-alert-accept a')) {
document.querySelector('.lia-cookie-banner-alert-accept a').click();
}
});
})(LITHIUM.jQuery);
;(function($){
var langMap = {
'en':'hubspot_community_en',
'es':'hubspot_community_es',
'fr':'hubspot_community_fr',
'ja':'hubspot_community_jp',
'pt-br':'hubspot_community_pt',
'de':'hubspot_community_de'
}
var nodeType = "community";
var langScope = langMap['pt-br'];
var isSearchPage = jQuery('body').hasClass('SearchPage');
var isIdeasLandingPage = jQuery('body').hasClass('ideaslandingpage');
if (nodeType === "community" && !isSearchPage && !isIdeasLandingPage) {
var inputFormFilter = '';
var inputFormLocation = '';
$('form.SearchForm').append(inputFormFilter).append(inputFormLocation);
} else if (nodeType === "community" && isIdeasLandingPage) {
var searchUrl = "/t5/forums/searchpage/tab/message?filter=location&location=idea-board:HubSpot_Ideas&collapse_discussion=true";
var query = jQuery('.SearchForm .lia-search-input-message').val();
jQuery(document).on('submit', 'form.SearchForm', function(e) {
e.preventDefault();
var newQ = "&q=" + document.querySelector('.SearchForm .lia-search-input-wrapper input.search-input').value;
window.location = window.location.origin + searchUrl + newQ;
})
}
})(LITHIUM.jQuery)
LITHIUM.InformationBox({"updateFeedbackEvent":"LITHIUM:updateAjaxFeedback","componentSelector":"#informationbox_160578bb5f37a1","feedbackSelector":".InfoMessage"});
LITHIUM.InformationBox({"updateFeedbackEvent":"LITHIUM:updateAjaxFeedback","componentSelector":"#informationbox_160578bb5f37a1_0","feedbackSelector":".InfoMessage"});
LITHIUM.InformationBox({"updateFeedbackEvent":"LITHIUM:updateAjaxFeedback","componentSelector":"#informationbox_160578bb5f37a1_1","feedbackSelector":".InfoMessage"});
LITHIUM.InformationBox({"updateFeedbackEvent":"LITHIUM:updateAjaxFeedback","componentSelector":"#informationbox_160578bb5f37a1_2","feedbackSelector":".InfoMessage"});
LITHIUM.AjaxFeedback(".lia-inline-ajax-feedback", "LITHIUM:hideAjaxFeedback", ".lia-inline-ajax-feedback-persist");
LITHIUM.Placeholder();
LITHIUM.AutoComplete({"options":{"triggerTextLength":0,"updateInputOnSelect":true,"loadingText":"Pesquisando...","emptyText":"Nenhuma ocorrência","successText":"Resultados:","defaultText":"Insira uma palavra de pesquisa","disabled":false,"footerContent":[{"scripts":"\n\n;(function($){LITHIUM.Link=function(params){var $doc=$(document);function handler(event){var $link=$(this);var token=$link.data('lia-action-token');if($link.data('lia-ajax')!==true&&token!==undefined){if(event.isPropagationStopped()===false&&event.isImmediatePropagationStopped()===false&&event.isDefaultPrevented()===false){event.stop();var $form=$('