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JLozanoRuiz
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Member since ‎Oct 24, 2022
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Jaime Lozano Ruiz

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chrlee on January 06, 2022
Which of the five fundamental steps is most challenging for you?
When it comes to integrating behavioral marketing and customer segmentation into your processes there are five fundamental steps to consider: Defining the interactions you want to track Implementing tracking Analyzing and reporting read more
Reply Discussion Behavioral Marketing Customer Segmentation Inbound Marketing
65 upvotes
488 Replies
JLozanoRuiz
Member
October 24, 2022
Without a doubt, implementing a tracking process is the most complicated thing for me at the moment.
kara_susvilla on January 06, 2022
What content ideas do you have for your buyer’s journey?
The buyer’s journey is the active research process someone goes through leading up to a purchase. It’ll help you understand your audience’s challenges and goals, and provide guidance for brainstorming new content. Get started creating impactful co read more
Reply Discussion buyer's journey Content Marketing Inbound Marketing
106 upvotes
553 Replies
JLozanoRuiz
Member
October 24, 2022
Valuable and impactful content through powerful social networks such as Twitter or Instagram.
agulati on January 06, 2022
Which research methods have helped you curate your buyer persona?
A buyer persona is a fictional, generalized representation of your ideal customer. They help you understand your customers and prospective customers better. If you're in the process of conducting research to curate a buyer persona, tell us below! G read more
Reply Discussion buyer persona Inbound Marketing
141 upvotes
765 Replies
JLozanoRuiz
Member
October 24, 2022
The best way is through content. In today's age, an interview can be outdated... But valuable content that directs the person to an email marketing l...read more
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