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LZarzur
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Laura Zarzur

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JorieMunroe on July 11, 2021
What social channels are you currently using?
As a social media marketer, it’s crucial you determine which platforms you’re going to share your content on. There’s not necessarily a right or wrong answer when it comes to which social channels your business should use — it’s more about the need read more
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130 upvotes
615 Replies
LZarzur
Member
August 15, 2022
LinkedIn, Instagram and Facebook
JorieMunroe on July 11, 2021
Components of an Optimized Email
In order to convert more leads from your email marketing, you have to first get your readers to open your emails, and click through on them. This is why, as email marketers, we’re all but obsessed with our open rates and clickthrough rates -- becau read more
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193 upvotes
491 Replies
LZarzur
Member
August 15, 2022
Subject line with a verb, avoid using lots of images, and be concise.
JorieMunroe on July 11, 2021
Examples of Lead Nurturing Workflows
On a past thread, we discussed some of the ways that workflows can trigger your team internally. You can use them to automate data clean up or to trigger notifications to your sales team. Now, let’s discuss ways you can use workflows to read more
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228 upvotes
513 Replies
LZarzur
Member
August 15, 2022
The follow up workflow
JorieMunroe on July 11, 2021
Share your favorite form examples!
Without forms, marketers would have a tough time obtaining information on potential customers and tracking data regarding purchases, customer feedback, new leads, and survey responses. In a highly digital world, it’s hard to think of a successful b read more
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153 upvotes
470 Replies
LZarzur
Member
August 15, 2022
Amazon
JorieMunroe on July 11, 2021
CTA Copywriting Tips
As a marketer, CTAs are relevant because they encourage your audience to take action on a marketing campaign. Below are a few examples of the types of CTAs you might use in marketing materials: Try for free. Nearly every company w read more
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184 upvotes
547 Replies
LZarzur
Member
August 15, 2022
Join now!
JorieMunroe on July 11, 2021
Pitfalls to Avoid When Creating Landing Pages
Creating and optimizing landing pages is a crucial step in your lead generation efforts. What's a common mistake I always see and try to avoid? Not having a second offer or CTA on the thank you page. It’s a smart move to keep your primary read more
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216 upvotes
537 Replies
LZarzur
Member
August 15, 2022
Having irelevant information
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