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SonyHo
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Member since ‎Aug 8, 2022
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Sony Ho

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KyleJepson on July 11, 2021
What makes inbound sales different?
Inbound sales transforms sales to match the way people buy. It's all about meeting prospects where they are and helping them move toward a purchasing decision. Is this different from the way you're used to approaching sales, or have you been doing read more
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272 upvotes
779 Replies
SonyHo
Member
August 16, 2022
Inbound sales is unique because it focuses on providing value to the customer through helpful content and offers rather than trying to hard sell them...read more
Champion on July 11, 2021
What's an example of a buyer persona with corresponding buyer's journey?
Buyer personas are key to creating a successful inbound business. Each buyer persona has his or her own journey to making a well-informed decision (i.e. buyer's journey). The buyer's journey is comprised of three stages: Awareness Stage: T read more
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161 upvotes
462 Replies
SonyHo
Member
August 09, 2022
Awareness Stage: Worried Susan knows that the marketing strategy is not working well, and she needs to take action fast before her budget runs out C...read more
Champion on July 11, 2021
Who is your business's buyer persona?
If you want your company to grow better, you need to have a deep understanding of your ideal customer. What does your business's primary buyer persona look like? In the comments below, share the following: Name (of persona) Demographics read more
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145 upvotes
541 Replies
SonyHo
Member
August 08, 2022
Exciting Sarah and Willingly Bob 30-45 They want to have their business known to online clients. They don't know where to start, so they post rand...read more
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