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AForbes4
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Member since ‎Aug 2, 2022
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Anthony Forbes

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chrlee on January 06, 2022
Utilizing marketing automation and artificial intelligence (AI) includes finding the right tools that work for you. Whether you're leveraging automation and AI for your internal processes, such as maintaining data hygiene, or your customer-facing p read more
Member
October 03, 2022
Grammaly and Quillbot
JorieMunroe on January 07, 2022
One of the most common questions marketers ask when getting started on attribution reporting is which model they should use? The answer depends on the goals of your team and the supporting analysis that’s expected of you. The important thing t read more
Member
October 04, 2022
Time Decay Marketing Attribution Model. It is also possible to create a Custom Marketing Attribution Model based on your own rules.
chrlee on January 06, 2022
When it comes to integrating behavioral marketing and customer segmentation into your processes there are five fundamental steps to consider: Defining the interactions you want to track Implementing tracking Analyzing and reporting read more
Member
October 03, 2022
Using segmentation to nurture looks difficult because, we need to know deeply our buyer and customer to create content and CTAs to convert then into ...read more
kara_susvilla on January 06, 2022
There are several reasons marketers will distribute their content. Some hope their content will drive traffic to their website, while others hope it’ll help generate new leads. Setting a content distribution goal is the foundation to building a st read more
Member
October 03, 2022
Update your article and increase your Linkedin followers; that is all you need to do.
kara_susvilla on January 06, 2022
The buyer’s journey is the active research process someone goes through leading up to a purchase. It’ll help you understand your audience’s challenges and goals, and provide guidance for brainstorming new content. Get started creating impactful co read more
Member
October 04, 2022
1. Top of the Funnel: Awareness In the awareness phase, the following types of content work well: Blog posts Social media posts Infographics ...read more
agulati on January 06, 2022
A buyer persona is a fictional, generalized representation of your ideal customer. They help you understand your customers and prospective customers better. If you're in the process of conducting research to curate a buyer persona, tell us below! G read more
Member
October 03, 2022
Surveys and social media listening are the best way to create a buyer persona.
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