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AUdoh6
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Member since ‎Jul 27, 2022
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Champion on July 11, 2021
What's an example of a lead nurturing campaign in action?
Lead nurturing is the process of building relationships with your prospects with the goal of earning their business when they’re ready. But remember, marketing automation isn’t a “set it and forget it” shortcut to more revenue. It’s an opportunity read more
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85 upvotes
310 Replies
AUdoh6
Participant
July 27, 2022
It is a timely efficient targeted approach to connect with contacts where you can create nurture campaigns based on buyers persona and journey
Champion on July 11, 2021
How would you go about conducting an email experiment?
Consider this: Your manager asks you to improve the click-through rate of your monthly newsletter. How would you go about conducting an experiment? What would you be looking to improve (and why)? *To learn more about this, check out the T read more
Reply Discussion
82 upvotes
366 Replies
AUdoh6
Participant
July 27, 2022
I would test things like the subject line and CTA to help improve click through rate.
Champion on July 11, 2021
What's one email metric you're working to improve?
Analysis starts with first accepting that perfection is not the goal. Emails might underperform, and that’s okay! When you’re doing consistent analysis, you can work toward improving and providing the most valuable experience for your contacts. Kee read more
Reply Discussion
104 upvotes
448 Replies
AUdoh6
Participant
July 27, 2022
I would say the click through rate because that then creates the chance of conversion
Champion on July 11, 2021
What's your #1 email design tip?
The idea of email design might make you think you need a web designer to help you create and design beautiful emails. And if you have someone to help you create the design, that’s great, but if you don’t, you aren’t out of luck. What's your #1 emai read more
Reply Discussion
93 upvotes
466 Replies
AUdoh6
Participant
July 27, 2022
I would day keep it consistent with the brand, make it easy for the customer to know why the email was sent to them and clear call the actions that w...read more
Champion on July 11, 2021
What's the right frequency for sending emails?
In order to build trust and further engage your audience, you need to send the right information at the right time. Keeping this in mind, what's your recommendation on a successful frequency for sending marketing emails? Please elaborate as to why read more
Reply Discussion
110 upvotes
473 Replies
AUdoh6
Participant
July 27, 2022
This would depend on product, audience, relevance, expectations and goal. When this is understood, a cadence for frequency can be created.
Champion on July 11, 2021
In your opinion, what's a successful layout for a high-performing email?
High-performing emails are focused on taking the essential parts of an email and making sure they are optimized to drive your contacts toward your specific goal. In your opinion, describe what a successful marketing email template looks like. read more
Reply Discussion
242 upvotes
1078 Replies
AUdoh6
Participant
July 27, 2022
For a successful high performing email, one needs the To, From ( personal email), email copy, footer and image where each piece is specifically optim...read more
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